Tuesday 15 April 2014

Celebs and advertisement

In this theme we analys interesting advertisements. Lots of commercials are advertised by famous people. But are they using these things really? Or its just about money? For example, the new Opel Meriva is advertised by a famous super model called Claudia Schiffer.
It is a family car in my opinion. It´s price is a everyday price for normal people and not for super model, who earns definitely more than normal people. I just can´t imagine, how Claudia Schiffer arrives to the red carpet with this car, and not with a limusine, for example. So maybe, in fact, famous people, who advertised things for normal people, are not using them and they just make it for Money.

Written by Karin :)
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3 comments:

  1. The wizard Meritxell26 April 2014 at 07:44

    Hi everybody,

    I'm Meritxell from Catalonia. Normally, the products of the advertisements are promoted by famous people. Publicists want get the identification of the audience with the comercial celebrity or just wake up the aspiration of that life style.

    That's why the publicists use their image. They're for us heros and role models. We feel extremely happy when we use a product announced by our own hero. We think: I'd like to be like him or her!

    For exemple, an amazing football player, a famous actor... and in this case a super top model. What's more, there is also the casuality that she's from Germany. That's another good reason that she must announce this german product.
    However, a thing we don't know it's that her main purpose is to make money.

    Congratulations, you've showed a good exemple of the power that big business have to manipulate, to persuade and to convince the ordinary people, like us.

    ReplyDelete
  2. The wizard Glòria5 May 2014 at 06:33

    Hi people!

    I’m completely agreed with your opinion. Models and other famous people don’t feel the things that they say in ads. The money is the fuel of the word, and the famous aren’t an exception.

    So, it’s very hard to believe in their opinion, I think that normal people is the best for ads like familiar cars.

    An example: http://www.youtube.com/watch?v=BkmWxQxmOzI

    Bye, see you.

    ReplyDelete
  3. Unknown28 October 2014 at 07:13

    This commercial is a prime example of how commericals are made these days. A famous person put in a normal car to promote even if it isn't that special. I agree with what the rest says. Good work again!


    Netherlands, group 4

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